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Azerta

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The Return of Storytelling

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The Return of Storytelling

The provocative South Korean philosopher Byung Chul han asserts that narratives create bonds that connect and link us forming communities that save us from contingency however he argues that today traditional narratives are being replaced by a culture of fragmentation and disconnection presenting new challenges for communication.

26 October 2023

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Offices in Full Consciousness

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Offices in Full Consciousness

While neuroscience demonstrates the effects of mindfulness in reducing stress, increasing concentration, and improving overall well-being, an increasing number of companies are promoting this practice among their employees to enhance productivity. However, some critics argue that a genuine industry has been built around it.

24 October 2023

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In the mind of Harari

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In the mind of Harari

"I don't know if humanity can survive" is the provocative warning about artificial intelligence issued by the globally best-selling author, Yuval Noah Harari. Each prediction made by this influential Israeli writer rattles the international press and influences opinion leaders worldwide. But how did this historian, with a seemingly delicate appearance, a vegan lifestyle, and a tendency to isolate himself from the world for meditation, become one of the most celebrated public intellectuals?

19 October 2023

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The era of the Direct Line

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The era of the Direct Line

WhatsApp channels are the new way to stay connected with artists, soccer teams, brands, media, government institutions, and influencers. Although they have only been available en masse since September, some are already convinced that they will be the social network of the future.

17 October 2023