ANOTHER EFFIE FOR AZERTA

24-10-2018

For the second consecutive year, Azerta received an Effie award, this time for the successful Mutual de Seguridad road...

MBA: USA FALLS, EUROPE RISES

16-10-2018

Four of America’s most prestigious schools, including Harvard, reported a drop in MBA application numbers in 2018. According to...

WIFI AT HEIGHTS

16-10-2018

So far it’s an exception. A luxury on certain flights and routes. But access to WiFi on airplanes seems...

TRUST: THE CHALLENGE OF HUMANIZING BUSINESSES AND BRANDS

16-10-2018

The Icreo 2018 Study, which measures the perception of closeness and transparency of people in institutions and companies, reveals...

THE SUCCESSFUL CHILEAN CASE IN ITS COUNTRY IMAGE

16-10-2018

Chile has become a success story in terms of country brand positioning. From belonging to a region of the...

PAPER VS. DIGITAL: AGE MAKES THE DIFFERENCE

22-09-2018

Although 58% of U.S. subscribers say they prefer printed newspapers and only 28 percent admit to consuming them in...